Organizational Identities

Brand Concept / Positioning / Visual Identity



"Counter culture" clothing line 

Integrating double readings of "CC" with "A" through oblique views for the Connecticut College (CC) Architectural Studies program (A)
 

Distinguishing the "LC" brand with a direct and abstract expression of text
 

Emphasizing "fun and active fundraising" events for an LA-based non-profit  

Merging symbols of earth, trees, and people to represent an environmentally sustainable and community based non-profit 

Article layout equates the significance of the stone tablet inscribed with the 10 Commandments of the Biblical Age with the tablets of the Digital Age  

Book cover design for "A Whole New Mind: Moving from the Information Age to the Conceptual Age" by Daniel Pink
The design selectively overlaps (phases) 0's and 1's and applies color to represent the book's subtitle